Starting a Small Business : Step 5 Creating a Web Presence
Last week we looked at how to get a business phone number. This week we will look at step 5 of the Small Business Administrations checklist for starting a business creating a web presence and why it is important.
Where do you start?
First I recommend setting up a web page.
I recommend starting with a web page because it is easier than trying to put together a website. The whole purpose of a web page is for it to be an electronic business card. It should tell any visitors who you are, what you do, and give them your contact info. Keep it simple.
You can get everything you need to set up a web page from a place like Squarespace. They will help get your domain, give you a simple logo, and have great templates for a web page. Walston Advisory Firms website is hosted on Squarespace, and it has been great.
Google My Business Listing
The second thing you should do is set up your Google My Business listing. The reason for that is 90% of all web searches go through Google, so it is an easy win.
You can set up your listing by following this link.
Do I need social media accounts?
Yes, we now live in a world where everyone is on social media. However, you don't need an account with every social media website. Pick the big ones and be done.
Here are the ones I recommend
Social Media is a great place to connect with potential clients, to provide them tips, and education.
Having a web presence is essential for any business today. It doesn't have to be extensive or overly professional. However, it is needed. You start a business and don't put any time and efforts into setting up a web presence your business will look less professional, and you will be extremely limiting yourself. If you have any questions about starting a business let us know in the comments or send us an email at firstname.lastname@example.org